This is really asking a few things isn’t it? Brand Identity in a physical product is essentially how recognisable that product is and if...

Industrial Designer ? Y/N Industrial Design is essentially the first stage in marketing a product. An Industrial designer’s role is to...

The 80s 90s and early 2000s took us through the early stages of tech design trends, where portable #music devices, remote controls andthe...

Starting a StartUp? Its suddenly hit you! You get a jolt of excitement as you think it through and do a quick google search, there is...

What is a Product Patent? As an industrial designer, this question makes a frequent appearance in discussions with clients and fellow...

Is it only the look? Are people in this day and age so shallow that the only determining factor in the purchasing of a product is its...

Who are you? A gadget freak, a technologist, a business owner, a tradesman or a teacher? Tell me you haven’t at least once in your life...